Poornima Venkatesan

Poornima Venkatesan, Senior Consultant at Virtusa, comes with rich experience in product management, agile development (Scrum), requirements gathering, and documentation. She has also created various learning materials on drug development, medical devices, verification & validation, and medication therapy management. At Virtusa, she is also involved in branding Virtusa Lifesciences domain solutions. Apart from being an MBA from Great Lakes Institute of Management, she also holds a degree in Advanced Management Program from IAE Bordeaux University. She is currently pursuing her Masters in Psychotherapy and Counseling. Beyond business analysis, she is a voracious reader, a solo-traveler, an artisan, short film actor and a passionate blogger.

Posts by Poornima Venkatesan

Digital phenotyping: A revolution or a privacy breach?

Consider this situation: A family member starts avoiding social gatherings, doesn’t respond to messages quickly, becomes isolated for long periods of time, and stays online late at night becoming sleep deprived. You sense anxiety and depression in social media posts and you automatically wonder if your family member is undergoing some problems. That is the 

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Patient Engagement: The Catalyst to Care

In today’s value-based care environment, patient engagement is a vital key to success in clinical outcomes. This is especially true for chronic diseases such as arthritis, where continuous care is necessary because of the disease’s physical, emotional and economic impact on patients. Although the advent of specialty drugs in the past decade has made disease 

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