Millennial Enterprise

Engage, Not Sell: Embracing the Millennial Consumer

‘Millennials’, the generation born from the early 1980s to the early 2000s, are driving a major paradigm shift in the business-consumer relationship. Currently numbering 2.4 billion people according to the Deloitte Millennial survey, Millennials will make up 75% of the global population by 2025. Hence, their attention and considerable spending power are greatly sought after 

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It is time to dive into Personalization bliss

Today’s generation not only expects personalization, but demands it. There is no faster way to lose a customer than to act like you don’t know them. This is especially true during the course of a repetitive business transaction, such as placing an order on your website, etc. Modern digital experience platforms, such as Sitecore Experience 

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The intelligent enterprise: Will 2016 be the game changer?

As 2015 came to a close, the seventh episode of the Star Wars saga, “The Force Awakens,” stormed the world nearly 40 years after the first episode introduced us to characters ― some human, some droids ― that have become mainstays of our popular culture. Our fascination with R2-D2, C-3PO and newcomer BB-8 confirms the 

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7 business facets to consider for better Customer Experience Management (CEM) implementation

Digital disruption, influenced by rapid technology advancements and tech savvy consumers, is significantly changing the Marketing landscape and importantly impacting the customer decision journey. Given this context, customer experience (CX) is at the heart of engaging and building loyal customers. However, the progress of businesses in their customer experience journey has not been to the 

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IoT: Is your business smart and connected?

2015 has started with a bang and the Internet of Things (IoT) continues to consume headlines. At the same time the breadth of its impact is not readily understood leaving many organizations confused as to what exactly IoT is and how they should prepare. One thing is for sure, it’s all moving very rapidly requiring businesses to 

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A millennial mindset will determine the future of businesses

The term millennials is a misnomer. The general tendency to think of millennials as teenagers is flawed as millennials were born after 1980. The majority of millennial customers with purchasing power have exploded and brought to the market an entirely new set of expectations. With their dependence on social media to get and share information 

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Client lifecycle management operations in capital markets – game changing!

Client lifecycle management (CLM) operations involve transforming from a prospective client to one who can engage in business activities with a financial institution. These activities include collecting all the details of the client organization such as name, registration, address, purpose, products interested and ownership structure, KYC (know your customer) checks for political affiliation, risk scoring, 

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Gamification: Next growth propeller for banks

Banks and Financial Institutions (FIs) have been trying hard to gain customers and increase market share in the retail customer segment. Traditionally, a bank’s distribution channel via extensive branch network used to guarantee that the prospects could always reach the bank and do business with them. Now, because of digital disruption, prospects are seeking banks 

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A travel app for the millennial age

Most of us travel at some point, whether for business or leisure. Often it’s an itinerary we are very used to, however sometimes it’s somewhere new which entails us stepping out of our comfort zone. However whether familiar or unfamiliar, sometimes things go wrong. To help with the travel process, we would all benefit from 

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Leveraging gamification to uphold meritocracy

Which is a bigger challenge – improving the performance of the lowest performers in your workforce or keeping the highest performers motivated enough to keep improving their output? This question is not specific to any particular industry. It is relevant to any enterprise with a workforce; especially organizations that are rapidly growing or those that 

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Using powerful game design techniques for a successful enterprise gamification design

The biggest worry in the field of enterprise gamification is the prediction made by Gartner saying that 80% of the gamified applications would fail. It is important to look beyond the traditional approaches of game design to understand what drives player motivation. This will allow us to dig deeper to decide how to really make 

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5 ways to enhance the retail experience for the millennial shopper

Most smartphone users are familiar with location-based services and applications that can be used for turn-by-turn navigation, checking-in to venues and searching for points of interest nearby. These apps rely on GPS technologies to determine the user’s location anywhere on Earth, and works great outdoors and over large geographic areas. GPS doesn’t work well indoors 

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Cloud: A melting pot for Innovations

With its promise of lower capex spending and a lower IT footprint to manage, cloud computing is increasingly becoming a go-to option for enterprises when evaluating their IT and apps spending during refresh cycles. Virtualization and automation of service provisioning is enabling IT to be leveraged more efficiently. Adoption of private cloud based solutions is 

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Digital Disruption in Retail Banking

The retail banking industry today is undergoing change at levels not seen heretofore. There are two primary drivers of this change: demographics and technology. There are 83 million millennials, people born after 1980, who came of age around the millennium. This makes millennials the largest demographic today at about 5 million more than the baby 

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Customer centricity in the real world

The Millennial generation has grown up with information technology and they expect their interactions with Business to Consumer (B2C) IT systems, whether sales or service focused, to consistently deliver top-quality customer service experiences. More so than previous generations, they are both heavily marketed to by brands and very brand conscious; they tend to group together 

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Wearable technology: Passing fad or next big thing in the consumerization wave?

Most people are still trying to get a handle on how to use their mobile phones and tablets effectively so the idea of adopting and integrating wearable technology into your life may seem as far off as The Jetsons.  Wearable Technology – Gaining momentum While wearable technology is still in its infancy, there is no 

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Mobile Banking Trends in 2014

2013 was a big year for mobile banking driving by trends such as increased smart phone adoption and the popularity of mobile check deposit. Looking into 2014, we see several areas that will drive mobile banking adoption even higher: Bob GrahamSenior Vice President – Head of Banking & Financial Services, Virtusa. Bob Graham brings over 

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Is your company Millennial enabled? If not, you could be missing out…

The age of ‘millennial transit’ is upon us, as changes in technology present both tremendous opportunities alongside previously un-encountered disruptions to every day working life. Youth and technology have created a catalyst for organisational change. The pace of innovation today has never been greater and the challenge for many corporations will lie in harnessing the 

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5 tech trends we’ll see more of in 2014

Every year brings plenty of hype around the promise of what new technical advancements and capabilities can bring to organizations trying to transform their businesses. There are also plenty of things that never quite live up to the promised hype. Let’s take a look at what to expect in 2014. Frank PalermoExecutive Vice President – Global 

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